Jo-ann is the driving force behind innovation and growth at Ketchum London and has recently been appointed CEO.
In this interview for The #StartingOut Series find out Jo-ann’s top tips for getting started in the PR industry and why it’s important to be hungry to learn.
Continue reading “The #StartingOut Series – Jo-ann Robertson, Ketchum London CEO”
Oh my goodness, where do I start? I’ve got a lot to learn. Here’s 10 video basics that I’ve learnt from doing my first vlog. Continue reading “What I’ve learnt from filming my first vlog”
In a PR stunt to mark International Women’s Day global fast-food chain McDonalds flipped the golden arches upside down.
Continue reading “Creative Campaigns #26 – McDonalds’ International Women’s Day PR stunt”
International Women’s Day is the perfect opportunity to celebrate women in the PR industry.
Here’s five women who ROCK the world of public relations. I’ve picked some of my favourites to inspire, empower and motivate you on your PR journey.
Continue reading “International Women’s Day 2018 – five PR powerhouses that happen to be women”
PR powerhouse Ella Minty is sharp, smart and savvy, and she’s the one you’d want on your team if things go pear-shaped.
Ella has almost 20 years experience in various public relations roles and currently works as a management consultant, specialising in risk and reputation management.
If you’re starting out in public relations, Ella is exactly the sort of practitioner you should be following. She’s engaging on social media and regularly blogs about relevant and interesting topics.
Reading her comments and advice on PR issues will give you valuable insight into the industry. It will also give you a good steer on how to deal with certain situations you’re likely to come across in your career.
In this interview for The #StartingOut Series find out why Ella won’t let gender be a challenge to her in PR and why she’s all about admiration not inspiration.
If like me you’ve signed up to the ‘new’ social media app Vero and no longer want to be a part of the app you will want to delete your account.
It’s not easy to disconnect from the app so I’ve made a how to guide with step by step instructions.
Continue reading “How to delete your Vero account”
Come on Vero, we want to know! Where’s all this hype come from?
The social media app has been around since 2013 and raised very little interest. Then in one weekend, it’s like it has launched for the first time and caused so much hype that people are scrabbling around to sign up and figure the app out.
What changed? Continue reading “The truth about Vero – positives, negatives and all that hype”
This week KFC stores around the UK ran out of chicken in a spectacular delivery fail.
Find out which PR tactics they used to win the forgiveness of the UK’s fried chicken lovers.
Continue reading “How KFC has dealt with a total cluck up!”
For once I have something in common with Kylie Jenner. I’ve stopped using Snapchat.
The difference is that when she tweeted about it her post it caused mass panic with investors and stock market analysts which knocked $1.3 billion off of the market value.
When I posted about not using Snapchat anymore the only person that liked the tweet was my Mum. 😂😂😂Hi Mum! 👋👋👋 Continue reading “The power of influencers – Kylie Jenner wipes $1.3 billion off of Snapchat’s market value”